by prsmith | Mar 21, 2024 | Advertising, Analytics, Artificial Intelligence, Big Data, Buyer Behaviour, Change, Content Marketing, Control, Creativity, Customer Analytics, Data, Engagement, Ethics, Hack, Hyper Competition, Internet Of Things, Magic Marketing Formula, Market Research, Marketing Automation, Marketing Plan, Micro Marketing, Objectives, Owned Earned Paid Media, Planning, PR, Situation Analysis, Social Media, SOSTAC, Sponsorship, Strategy, Tactics, Tactics Sales Promotion, Targeting, Twitter, Viral Marketing, Virtual
Best-selling Marketing Communications – Integrating online and offline, customer engagement and digital technologies, 8th edition is released! Enjoy this best-selling updated 8th edition – packed with new material, keeping abreast with AI, AR, VR, MR, MA...
by prsmith | Aug 1, 2021 | Artificial Intelligence, Big Data, Customer Analytics, Data, Hyper Competition, Marketing Automation, Objectives, Planning, Situation Analysis, SOSTAC, Strategy, Tactics
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by prsmith | May 19, 2017 | Situation Analysis, SOSTAC
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by prsmith | Jan 20, 2017 | Objectives, Planning, Situation Analysis, SOSTAC, Strategy, Targeting, Viral Marketing
Thank you for reading this. If you would like alerts about my future posts please enter your email address in the ‘Subscribe to Marketing Insights’ in the right-hand column. Perhaps also connect with me on Twitter Linkedin Instagram ...
by prsmith | May 12, 2016 | Big Data, Change, Control, Engagement, Internet Of Things, Marketing Automation, Marketing Plan, Situation Analysis, Strategy
Short post – just a slide show for you – how to use SOSTAC® Planning – integration, engagement & analytics presented at the SOSTAC® Planning – integration, engagement & analytics Vlerick Marketing Colloquium #COLLO16 . Any problems...
by prsmith | Sep 26, 2015 | Advertising, Buyer Behaviour, Situation Analysis
Thank you for reading this. If you would like alerts about my future posts please enter your email address in the ‘Subscribe to Marketing Insights’ in the right-hand column. Perhaps also connect with me on Twitter Linkedin Instagram ...
